L’importance du GOOGLE SEO.
Google représente aujourd’hui la plus grande part de marché des moteurs de recherches. C’est pourquoi il est essentiel de prendre en compte les règles de google en SEO.
Mais sans pour autant négliger les autres: Bing, Yahoo, Ecosia, Qwant…
| Moteur | Tous appareils | Ordinateur | Mobile |
|---|---|---|---|
| 92,35% | 86,37% | 97,20% | |
| Bing | 3,66% | 7,20% | 0,81% |
| Yahoo | 1,41% | 2,52% | 0,46% |
| Ecosia | 1,15% | 1,60% | 0,83% |
| Qwant | 0,84% | 1,62% | 0,21% |
| DuckDuckGo | 0,35% | 0,46% | 0,26% |
Part de marché des moteurs en France (source StatCounter)
La localisation
Les résultats de recherche locales représentent 46% de toutes les recherches.
Offrant des taux de conversion élevés, ces résultats sont essentiels pour le développement des entreprises dans un contexte économique où les clients privilégieront davantage le local .
L’outil Google Business vous permet de vous faire référencer localement en géolocalisant votre activité. Il est donc très important de compléter sa fiche entreprise.
La recherche verbale
Une des grandes progressions est également la recherche verbale qui représente aujourd’hui plus de 50% des recherches.
La recherche des mots clés correspondant à votre activité est donc primordiale et doit s’adapter à cette recherche verbale.
Les avis clients
Les avis continueront de gagner en importance et d’influencer les classements. L’engagement restera important. Inciter ses clients à donner leur avis est donc une priorité. (comment obtenir des avis GOOGLE )
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Long time supporter, and thought I’d drop a comment.
Your wordpress site is very sleek – hope you don’t mind me asking what theme you’re using?
(and don’t mind if I steal it? :P)
I just launched my site –also built in wordpress like
yours– but the theme slows (!) the site down quite a bit.
In case you have a minute, you can find it by searching for « royal cbd » on Google
(would appreciate any feedback) – it’s still
in the works.
Keep up the good work– and hope you all take care of yourself
during the coronavirus scare!
Thank for your comment. The theme used is Suffice… And of course you can steal it… 🙂
Your website is nice and esthetic.
I wish you a great success.
Take care
I don’t typically comment on posts, but as a long time
reader I thought I’d drop in and wish you
all the best during these troubling times.
From all of us at Royal CBD, I hope you stay well
with the COVID19 pandemic progressing at an alarming rate.
Justin Hamilton
Royal CBD
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